Attribution

Attribution decides which affiliate gets credit for an order. Configure the window and the model, and the app matches orders through several signals.

What's inside

• Attribution window

  Credit an affiliate for orders placed within 1 to 365 days of the click (default 60).

• Attribution models

  Choose first-touch, last-touch, linear or position-based crediting.

• Order matching

  Orders are matched by checkout token, then cart token, then hashed email, then cookie.

• Test orders

  Include or exclude test orders so your stats stay clean.